PANTONE 17-5641 Emerald,
a lively, radiant, lush
green, is the Color of the Year for 2013.
The 2012 color of the year, PANTONE 17-1463
Tangerine Tango, a spirited reddish orange, provided the energy boost we needed
to recharge and move forward. Emerald, a vivid verdant green, enhances our
sense of well-being further by inspiring insight as well as promoting balance
and harmony.
Most often associated with brilliant, precious
gemstones, the perception of Emerald is sophisticated and luxurious. Since
antiquity, this luminous, magnificent hue has been the color of beauty and new
life in many cultures and religions. Also the color of growth, renewal and
prosperity, no other color conveys regeneration more than green. For centuries,
many countries have chosen green to represent healing and unity.
"The most abundant hue in nature, the
human eye sees more green than any other color in the spectrum," said
Leatrice Eiseman, executive director of the Pantone Color Institute®. "As
it has throughout history, multifaceted Emerald continues to sparkle and
fascinate. Symbolically, Emerald brings a sense of clarity, renewal and
rejuvenation, which is so important in today's complex world. This powerful and
universally-appealing tone translates easily to both fashion and home
interiors."
Find out more about this radiant jewel tone and its many applications in
fashion, beauty, home décor and design on www.pantone.com. Dig deeper into the thinking and
decision-making process that answers why, of the nearly infinite range of
colors perceivable by the human eye, 17-5641 Emerald captured our attention,
our imagination and our collective eye to become this year's selection as the
Pantone 2013 Color of the Year.